Heart of glass

Bright, alive, irreverent: to protect its natural strength and beauty, blond hair needs special care and attention. Heart of glass derives its name from a famous song from the 80s, sang by a very blond artist who has become an icon. 

The name of this line also metaphorically relates to the irresistible contrast, typical of blond hair, at the same time delicate and synonym of vitality and cheerfulness. 

All of the products are designed to highlight the beauty of blond hair, both natural and bleached, lightened and dyed; or hair that has been exposed to sunlight, the frequent use of the brushes or straighteners, all elements that could weaken its fibre. 

Heart of glass offers a complete hair routine with four products: shampoo, conditioner, treatment and a rinse-free illuminating thermal-protective fluid.

Blue shampoo and conditioner to highlight your blond

Both shampoo and conditioner have a very peculiar colour: indigo blue. In order to get that colour, we used the natural extract of Jagua, a fruit which is sustainably grown in Columbia to preserve the biodiversity.

 The blue from the Jagua extract guarantees a delicate chromatic balancing of the shades and is perfect for all types of blond. It can be used at every single wash as there is no risk of chromatic overload.

The extract prevents the cold blonds from veering towards warm hues and the warm blonds from becoming even warmer. 

 It also revives the natural blond hair’s shine, which could be under attack from the sun, the salt, the chlorine or the limescale, potentially losing gloss and vitality.

Nature and science: your allies to strengthen, repair and nourish you hair


Heart of Glass Sheer Glaze contains a new natural active ingredient - patented at the Davines Labs - sourced from the Scandinavian fir. This "botanical shield” comes from fibres taken from trees grown in sustainably managed forests. It strengthens, hydrates and gives elasticity to the hair, shielding them from the heat and helping the styling last longer.


It’s a complex of molecules created and patented at the Davines Labs. It has an extraordinary effect on hair, strengthening them with a preventative action and repairing the damages at the same time. The Biacidic Bond Complex is present in Heart of Glass Intense Treatment and Rich Conditioner.


The Heart of Glass formulas are enriched with an innovative natural extract from Baobab seeds. This ingredient is the botanical alternative to the use of silicones, since it helps moisturise and discipline the hair, making it more nimble. The extract comes from baobab plantations grown and managed in a sustainable way, in order to contribute to the economic development in Africa.

Together for the Planet 

 Since 2006, reducing and compensating CO2 emissions has been our priority. 

We choose renewable energy

100% clean energy production 

The production facility in Parma - where we create the Davines lines - is powered by energy 100% from renewable sources.   In fact, since 2006 the production site uses green energy.   With the opening of the Davines Village in 2018, we have even abandoned fossil gas and have replaced it with biomethane and geothermal energy. 

CO2 emissions 

Balancing out the life cycle 

CO2 emissions generated during the whole life cycle of our products - excluding the usage phase - are compensated through the EthioTrees project.   With Ethiotrees, we support the soil and forest regeneration in the northern region of Tigray in the Tembien Highlands, Ethiopia, which is at risk of desertification.